July 14, 2024

Ian Carter leads Boom’s new advisory board


Boom, the innovative AI platform tailored for the short-term rental industry, has recently appointed Ian Carter as the Chairman of its newly established Advisory Board. Carter, who previously served as the President of Global Operations and Development at Hilton for fifteen years, is known for his strategic role in expanding the company into new markets and his involvement in Hilton Worldwide’s transition from a private to a public entity in 2013.

Ian Carter’s Background and Role at Boom:

Extensive Experience: Carter brings more than thirty-five years of experience in the hospitality, retail, and luxury sectors in both the US and the UK.

Leadership Roles: He currently holds chairmanship positions at Watches of Switzerland and Eatly.

Board Participation: His non-executive experience includes serving on various boards, such as Burberry Group PLC from 2007 to 2019.

Advisory Impact: As the Chairman of Boom’s Advisory Board, Carter will guide the strategic direction of the company, focusing on leveraging AI to catalyze growth in the short-term rental market.

Boom’s Capabilities and Features:

AI-driven Platform: Launched in 2023, Boom overlays existing Property Management Software (PMS), functioning as a virtual workforce.

Automation Features: It automates essential operations such as check-ins, guest communications, maintenance scheduling, and accounting.

Benefits to Property Managers: By automating routine tasks, Boom allows property managers to focus more on strategic growth and portfolio expansion.

Proven Results: The platform has shown significant improvements in operational efficiency, evidenced by increases in revenue, conversion rates, and guest satisfaction.

Additional Leadership Roles and Contributions by Ian Carter:

Charitable Involvement: Former President of the Dame Maureen Thomas Foundation, which focuses on youth support.

Tourism Leadership: Past Director on the boards of Visit California and Visit Florida, and former chair of the International Tourism Partnership.

Recent Strategic Hires: Boom’s commitment to growth is also highlighted by the recent addition of Chris Mills, a former Vice President of Sales at Rented, to their executive team.

This strategic appointment comes as Boom prepares for a phase of rapid growth, driven by a rising demand for advanced AI solutions in the rental market, positioning the company as a key player to watch in 2024.

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